Legal

Privacy Policy

Last updated: June 17, 2026

MobiVogue ("we", "our", "us") is committed to protecting your privacy. This policy explains what information we collect, how we use it, and your rights regarding your personal data.

1. Information We Collect

We collect information you provide directly to us:

  • Contact form submissions: Name, email address, phone number, subject, and message when you fill out our contact form.
  • Demo booking requests: Name, email address, Shopify store name, Shopify plan, industry, and any additional message.
  • Newsletter subscriptions: Your email address when you sign up for our mailing list.
  • Shopify app usage: When you install MobiVogue from the Shopify App Store, we receive your store name, store URL, and Shopify-provided merchant profile data. We do not store your customers' personal data.

We also collect information automatically:

  • Usage data: Pages visited, time on site, referring URLs, and browser type via Google Analytics 4.
  • Cookies: We use cookies for analytics and to remember your preferences. See Section 6 for details.

2. How We Use Your Information

We use the information we collect to:

  • Respond to your enquiries and demo requests
  • Send you transactional emails (booking confirmations, form acknowledgements)
  • Send our newsletter and product updates (only with your consent)
  • Improve our website and product based on usage analytics
  • Provide and maintain the MobiVogue Shopify app for your store
  • Comply with legal obligations

We will never sell your personal data to third parties or use it for purposes other than those described in this policy.

3. Data Storage & Third-Party Services

We use the following third-party services to process and store your data:

Brevo (Sendinblue) — Transactional email delivery. Your name and email are passed to Brevo to send confirmation and notification emails.
Brevo Privacy Policy →
Google Sheets (Google Workspace) — Form submissions (contact, demo booking) are stored in a private Google Sheet accessible only to our team.
Google Privacy Policy →
Google Analytics 4 — We use GA4 to understand how visitors use our website. Data is anonymised and aggregated. No personally identifiable information is shared with Google Analytics.
Vercel — Our website is hosted on Vercel. Your request data (IP address, headers) passes through Vercel's infrastructure.
Vercel Privacy Policy →
Shopify — MobiVogue is a Shopify app. Shopify governs the data shared between your store and our app under their Partner Agreement.
Shopify Privacy Policy →

4. Data Retention

  • Contact & demo form submissions are retained in our Google Sheet for up to 2 years or until you request deletion.
  • Newsletter subscriptions are retained until you unsubscribe.
  • Analytics data is retained for 14 months as per Google Analytics 4 defaults.
  • Shopify app data is deleted within 30 days of you uninstalling the app.

5. Your Rights

Depending on your location, you may have the following rights:

  • Access: Request a copy of the personal data we hold about you.
  • Correction: Ask us to correct inaccurate or incomplete data.
  • Deletion: Request that we delete your personal data ("right to be forgotten").
  • Opt-out: Unsubscribe from marketing emails at any time using the unsubscribe link in any email we send.
  • Data portability: Request your data in a machine-readable format.

To exercise any of these rights, email us at hello@mobivogue.com. We will respond within 30 days.

6. Cookies

We use the following types of cookies:

  • Essential cookies: Required for the website to function (e.g. security, form session). These cannot be disabled.
  • Analytics cookies: Google Analytics 4 cookies that help us understand how visitors use our site. These are anonymised.

You can control or delete cookies through your browser settings. Disabling analytics cookies will not affect your ability to use the website.

7. Security

We take reasonable technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. Our website uses HTTPS encryption for all data in transit. Access to stored form submissions is restricted to authorised team members only.

8. Children's Privacy

MobiVogue is a B2B service for Shopify merchants. We do not knowingly collect personal data from individuals under the age of 16. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.

9. International Data Transfers

MobiVogue is operated by Xillentech, headquartered in Ahmedabad, India, with team members across USA, UK, Canada, and UAE. Your data may be processed in any of these locations. By using our website or app, you consent to the transfer of your data to these countries, which may have different data protection laws than your country of residence.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date at the top of this page. For significant changes, we may also notify you by email or by placing a notice on our website. Your continued use of MobiVogue after any changes constitutes your acceptance of the updated policy.

11. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

Email: hello@mobivogue.com

Company: Xillentech Pvt. Ltd.

Address: Ahmedabad, Gujarat, India

You can also use our contact form to reach our team.